Spearheading the North American social media presence for Exxon Mobil, we crafted original content featuring the brand's mascot, Mr. Supremium. Additionally, we developed unique content and campaigns by collaborating with NASCAR and partnering with NBA star Anthony Davis.
Role: Creative Director, Designer / Agency: The Marketing Arm
Make it shareable
Partnering with Nascar and GIPHY, we crafted a huge library of unique and shareable GIF stickers for Nascar fans to use on their social media platform of choice.
It became the most shared Nascar content up to that date.
